Mel Gibson and Mark Wahlberg team up with Elon Musk to invest between $1 and $3 billion in a non-woke film studio committed to traditional family values.
At 10:15 a.m. +07 on Tuesday, June 17, 2025, bombastic news rocked the film industry. Mel Gibson, Mark Wahlberg, and Elon Musk announced a historic partnership to launch a new film studio with an estimated investment of between $1 billion and $3 billion. Described as an anti-Wich studio, the project promises to prioritize narratives that focus on traditional family values and challenge the dominant bias in Hollywood.

The Studio’s View
The three tycoons claim that the studio, which still has no official name, will be a direct response to what they describe as a “progressive agenda” they have been pursuing in recent years. Gibson, known for films like The Passion of the Christ, pointed out: “We want to tell stories that honor faith, family, and freedom without censorship or ideological imposition.” Wahlberg, who has previously expressed conservative opinions, added: “It’s time to bring back cinema that inspires, not divides.”

Elon Musk, entering the entertainment sector for the first time, offered his disruptive perspective. “Like Tesla and SpaceX, we will revolutionize Hollywood with innovation and authenticity,” said the billionaire, suggesting that the studio will use editing technology such as artificial intelligence to create unique content.
Investment Details
Sources close to the project estimate that the initial investment will vary between $1 billion and $3 billion, financed through a combination of personal capital from the three and investor contributions that align with the studio’s vision. The studio plans to release its first films in 2027 and focus on genres such as historical drama, family adventures, and comedies without “forced political themes.” Rumors indicate that the first project could be a biography of a religious icon, possibly with Gibson in the lead.

Reactions and Controversies
The news generated mixed reactions. On social media, especially on X, conservative fans celebrated the initiative with hashtags like #Cinematradictional and #AntiWokehollywood, while critics accused those involved of pandering to cultural departments. One X user wrote, “Finally, someone is challenging the narrative!” Others, however, asked, “Is this cinema or propaganda in disguise?”
Traditional Hollywood remains silent, but analysts predict the studio could attract a significant audience, especially among those who feel disconnected from today’s great productions. The Musk connection also raises speculation about partnerships with platforms like X Premium for direct distribution to the public.
What’s Next
With an official launch in late 2025, the studio promises to shake up the film market. For more information, visit www.hollywoodreporter.com or join the X with #Muskcinemarevolution.